Welcome to the
Succeed Speaking Marketing Power Pack: Market Better. Speak More.

Welcome, !

You are on day of your membership.

The two introductory sessions are available to you now, and the advanced sessions will be added below – one per week.

Transcripts, session files and bonus materials will be available after the trial period ends.

In this session you’ll learn:

Why most speaker marketing campaigns fail and 3 key ingredients to ensure yours doesnʼt
How Allan grabs the attention of biggest bureaus in the business… and gets them to book him (you can do it too!)
Why failing to plan for marketing is planning to fail — are you integrating your message and using all the tools available to you?
The FIRST thing meeting planners want from you is ______. Are you satisfying them?
How to leverage proven marketing tactics to identify, approach and WIN business from your target clients

Listen here:

Watch this webcast and you’ll:

Get a behind-the-scenes look at the the development and creation of Allanʼs winning marketing materials and how you can apply the same thinking to your business
Observe three speakers on the “Hot Seat” as we identify the good, the bad and the ugly in their marketing materials — see if you’re making some of the same mistakes!
Discover the secrets to keeping your marketing materials out of your prospects’ trash… and getting them to the top of their short list

Watch here:

In this session you’ll learn:

The six laws of marketing that you MUST NOT break!
How to narrow your target market so you can locate and contact your ideal prospects
The 12 barriers to marketing success
The exact formulate for crafting a value statement that compels your target clients to hire you

(Available after 7 days.)

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Listen here:

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Download MP3.
Download transcript. (Coming soon.)

In this session you’ll learn:

What is “magnetic marketing”?
Why is it critical for you as a speaker?
Six keys to a magnetic marketing strategy
How to use “power words” to create your brand doctrine and reflect your appeal to your target clients(this is from Allan’s $15k clearBRANDING workshop)
11 communication channels to spread your message
Seven ways to be recognized, remembered and recalled (keys to marketing success)

(Available after 14 days.)

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Listen here:

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Download MP3.
Download transcript. (Coming soon.)

In this session you’ll learn:

The #1 thing that will drive the success of your marketing campaign
Three essential elements to create consistency in your campaign
Three major markets that all speakers can pursue
Three types of campaigns — and how to decide which one(s) you should use
Eight tools you can use to advance your campaign
How to identify the marketing channels that are most appropriate for your campaign

(Available after 21 days.)

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Listen here:

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Download MP3.
Download transcript. (Coming soon.)

In this session you’ll learn:

How to optimize your marketing initiatives by utilizing some of the 65+ top tech tools we’ve identified, in areas such as:

(Available after 28 days.)

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Listen here:

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Download MP3.
Download transcript. (Coming soon.)

(Available after trial period.)

Creative/Strategy Brief (Use this as your guide for building your campaign and all of your marketing materials) – = 22){ ?>
Download Here
Marketing Matrix (A go-to reference for your “touchpoint marketing”) – = 22){ ?>
Download Here
Brand Audit (Are you staying consistent with your image and messaging? Audit yourself frequently!) – = 22){ ?>
Download Here
Speaker Website Report (Is your website really working for you? Or is it just an old-fashioned digital brochure? Learn how to make it really connect with your visitors.) – = 22){ ?>
Download Here
“Let’s Go Prospecting” (90-minute audio training from the BuildMySpeakingBiz Boot Camp fits perfectly with the Summer Marketing Camp lessons and will help you find and pursue speaking leads immediately!) – = 22){ ?>
Download Here