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Want to Get Booked to Speak? Answer Five Questions Correctly to Dramatically Improve Your Odds

It’s no secret that there are LOTS of “professional” speakers — at least 10,000 or more — bidding for speaking engagements these days.

How do you stand out from the crowd? Having assisted thousands of meeting planners and working with many of the world’s best speakers since 1999, I believe it comes down to how effectively you answer FIVE questions that every prospective client is asking.

Watch this video and learn how to dramatically improve your odds of standing out and getting booked.

Was this helpful? Have any questions? I’d love to hear from you in the comments below!

by Shawn

Shawn Ellis is founder of The Speakers Group and creator of Succeed Speaking. An award-winning speaker agent and manager who has worked with many of the world's best speakers, authors and thought leaders, Shawn has a passion for helping a new generation of speakers rise up to reach more people with positive, meaningful messages -- while building innovative, profitable businesses at the same time. Learn more...

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13 comments… add one

  1. Dynamic tidbits! Truly a great reminder and jolt to us who understand the “reason” why we are called to do what we do as speakers. Thank you!

  2. Hi Valarie – Thanks for watching and leaving a comment. I’m glad you found the material to be helpful!

  3. Excellent! Many thanks.

  4. Thanks, Barry! Glad to help.

  5. Thanks Shawn! Enjoyed the video. Appreciated the insight to get back to basics!
    We get so wrapped up in day to day…. need to not loose sight of mission!

  6. Thanks, Marti! What you said is the key lesson for all of us: “We get so wrapped up in day to day…. need to not loose sight of mission!” Have a great day!

  7. When meeting planners see our advertising, incorporating the answers to your questions we’ll have improved our odds of being hired. Because answering questions while decision makers are thinking of them, can disqualify our competitors. The reason is that our competitors are still selling, while we’re building rapport by clearly communicating.

    That’s the type of person decision makers would like to speak to their groups: smart, problem solvers.

  8. Well said, MJ. Thanks for stopping by!

  9. Hi Shawn. I did find this helpful. As all of the info you present, it is concise and timely. Lisa M shared this link with me as part of NAPO Speaking for Fee resources.
    Thanks again.

  10. Thanks so much, Shawn! I’m always happy to support the NAPO speaker community.

  11. Hi, I just came by to review this place. It is really cool and I had a good time reading it, thanks for the helpful post!

  12. Great stuff. It is always good to be reminded of what the customer is asking for rather than just what we are selling.

  13. Thank you, Terry!

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